“Psychologists have said it takes 21 days to make or break a habit. On the 22nd day, you’ve found the way,” Jay Z said December 3rd, 
one day before his 44th birthday.
Following a gut instinct, the rap superstar recently decided to follow a plant-based diet for the 22 days leading up to Christmas ’13. And, of course, his wife, Beyoncé, is in it with him. Jay and Bey will be cutting out all animal-based foods (that means meat, eggs, and dairy) and probably other animal products (i.e., leather).
Mr. and Mrs. Carter will each be taking to their social media outlets of choice to keep fans updated. Beyoncé has already Instagrammed, Jay Z is sure to post more on his Life+Times.
Towards the end of his statement, Jay wrote, “Any professional vegans out there that have any great food spots please help out!” We got you, Jay. Here are a handful of key tips for being a professional at this, one vegan to another.
