Although this is the last season of MTV’s hit show Fantasy Factory, you won’t be seeing the last of Chris “Drama” Pfaff, thanks to his multifaceted empire that includes a clothing line, a music studio, and a new documentary series.
His upcoming documentary series, Whatever It Takes, was inspired by the philosophy of his clothing line, Young & Reckless.
“People that make it, they’re humans too. We’re all just humans. One thing that all successful people have in common is the adversity they’ve overcome. They’ve broken the status quo; they’ve broken the rules; they’ve never let a naysayer stop them. Anyone who’s ever made it is just a person who has followed their dreams,” Drama said.
That’s what the “reckless” in Drama’s clothing line stands for—breaking the mold, breaking the status quo, overcoming adversity, and doing things differently.
Whatever It Takes will showcase that “recklessness” in hopes of inspiring other people to live their dreams. Each episode will follow a high profile, established artist or public figure and give them a chance to tell their backstory.
“All of these people have crazy stories. There’s friends that got killed, there’s jail, there’s broken families, there’s failed deals,” Drama relays. “Once you make it where you’re at all the interviews are about your cars, house, jewels, girls, whatever. It’s not relatable. Kids can’t relate to a mansion and five Bentleys. Most adults can’t either. There’s this other side of people that the world never knows or never gets to see—sometimes it’s more reckless than productive—but it’s real,” he continues.
That realness—the struggles, the triumphs, the obstacles—is what Drama aims to highlight.
One of the first segments of Whatever It Takes follows Nipsey Hussle, who stirred controversy and made headlines when he sold his free mixtape for $100. The Internet went nuts with critics…and then hip hop legend Jay Z bought 100 copies.
“I want Nipsey to go to his hometown and tell me the stories, I want to take him to the record label building where he signed a record deal that didn’t work out. I want him to show that despite all that, he’s living his dreams. He’s even got Jay Z buying his stuff. Jay Z obviously saw something in him. It’s that other side that people don’t get to see. That realness is what the world needs to see more of.”
Drama continues, “I’ve seen it myself from doing a reality TV show. Our show isn’t scripted, but most of the stuff on our show is planned, obviously. We’re purposely doing stuff that’s funny—and people think that’s the only layer to our lives. I’ve seen it firsthand, and I prefer the deeper side.”
For more Drama, catch Fantasy Factory Thursdays on MTV, and be on the lookout for Nipsey Hussle’s story on Whatever It Takes.
April Dawn (@scarlettsinatra)
