solange knowles, puma, creative director, Texas, Houston, Beyonce, Not too long ago we were swooning over Solange Knowles, as she became the owner of her very own record label, Saint Records and she dropped the compilation album featuring some of our favorites from Jhene Aiko to Cassie. Knowles took us back to the days of buying our favorite cds in the back of someone’s trunk by collaborating with artist Rashaad Newsome to add her own art to the custom painted Lamborghini. She keeps her engine running mingling in the fashion world as well. Taking on various titles, DJ, Model and now, the new Creative Director at Puma she’s ready to show her chops on the design tip.


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She took it to Twitter to announce the behind the scenes video of the new campaign for Puma’s The Girls Of Blaze. It is just that. Colorful, vibrant energetic and mismatched all the way, but of course in the neatest way possible. She showcases the process of getting looks together for the finished photos. We go from the computer to moodboards and then the photoshoot.

Take peek at the many ways you can rock the new Puma kicks.

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