DJ Khaled celebrated his new single “Hold You Down” featuring Chris Brown, Jeremih and August Alsina.


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The event was held on the terrace at the Bowery Hotel in New York. It was presented by UrbanDaddy and  launch Grey Goose’s latest flavor Le Lemon. Guests in attendance were among the first to experience Le Melon and were treated to variety of signature cocktails including the Melon Mule – Grey Goose Le Melon, ginger beer and fresh lime; Melon Royal – Grey Goose Le Melon and lemon-lime soda; Fizz – Grey Goose Le Melon, Manzanilla Sherry, orgeate, fresh lemon-lime soda; as they enjoyed complimentary bites, live melon carving demonstrations by artist James Parker, a photo booth and more.     

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The party was the final event of a national ten-city event series “Fruit of Kings” to celebrate the new flavor by toasting modern day “kings” who are shaking things up today. DJ Rich Medina was on the turntables.