Creators of Facebook make a move designed to attract more polished content and more ads by sharing it’s ad revenue with creative members
Facebook is finally getting serious about making money from with their users. The popular social network announced last week that it would begin sharing ad revenue with video creators and if successful it will make them a competitor of online video sites like YouTube or Vimeo.
Up until now, Facebook has only promoted video ads into users’ news feeds. The new feature, called “Suggested Videos”, will include ads between professionally produced content from major media companies similar to TV commercials.
The revenue-sharing model Facebook unveiled Wednesday is similar to YouTube’s, in that Facebook will keep 45% of the revenue. Unlike YouTube, however, video producers will recieve a much smaller cut after facebook collects.