On Monday (March 21), President Barack Obama made a very historic visit to Cuba, which is sure to spark much conversation heading to the election season in the coming months. Associated with the trip, the music world gained a very interesting piece of information as Spotify’s CEO Daniel Ek replied to a tweet documenting President Obama’s journey. Ek tweeted: “We have 30 million Spotify subscribers, but none of them are in Cuba … yet. So cool to see Cuba opening up!”
Daniel Ek let the cat out of the bag, revealing that the streaming service now has 30 million subscribers, which is a significant jump after reporting 20 million users only nine months ago. Though Spotify is the leader in the streaming world, they face stiff competition from the likes of Apple Music and Jay Z’s TIDAL. Apple Music, which had a huge launch nearly a year ago, currently has 10 million subscribers, while TIDAL went from 1 million users to 2.5 million after Kanye West released his The Life of Pablo album exclusively on the platform. This along with other media companies that are now headed into the streaming realm.
Just last week, it was revealed that Jay Z removed his entire Blueprint trilogy from Spotify, further upping the ante in the streaming wars. It will be interesting to see how things will pan out, and what the end result will be for consumers, but for now, Spotify is by far the leader of the pack.
— Daniel Ek (@eldsjal) March 21, 2016