This past week, top Republican presidential candidates Donald Trump and Ted Cruz have forgotten about the votes and have been grappling over an issue a bit closer to home.


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After an anti-Trump Super PAC ran Facebook ads, featuring a nearly naked shot of Melania Trump from  a past GQ shoot and urging voters to select Ted Cruz at the polls, Trump immediately accused Cruz’s campaign of being behind the stint.

“Lyin’ Ted Cruz just used a picture of Melania from a GQ shoot in his ad. Be careful, Lyin’ Ted, or I will spill the beans on your wife,” Trump tweeted in response.

Cruz’s response was that he had nothing to do with the picture, and he denounced Trump for attempting to defame his wife Heidi Cruz, calling him a “coward” and finishing off with “#classless” to describe his fellow party member and rival.

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The bickering has only been a reiteration of the circus that is the political playing field, and, frankly, it doesn’t really surprise us in 2016.

But, on the other side of things, the Democratic Party is gaining a perfect opportunity to revel in the shortcomings of their Right counterparts.

The inevitable means that we could very well see Trump emerging as the Republican nominee, and the back-and-forth is just hurting him. It’s as simple as that.

With all signs pointing to Hillary Clinton as the Democratic nominee, the unapologetic sexism and brash comments will play into her advantage come November.

“I want Donald Trump to talk every single day for the rest of this election,” says Florida Representative Debbie Wasserman Schultz, chairwoman of the Democratic National Committee. “He just needs to keep spewing what he has been spewing.”

Clinton’s campaign and supporters are hoping to see a large voting bloc made up of outside female voters, a population that consists of suburban women and independents.

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A new polls showed Trump has a weakness among women, with female voters favoring Clinton 55 percent to 35 percent. Thirty one percent of Republican women said they’d be upset to see Donald Trump as the party’s nominee.

Republican strategists have also chimed in the agreement, confirming that Donald Trump’s unpopularity with female voters could very well cost the Republican Party the White House.

“It’s going to be a major factor”, says Ed Goeas, a Republican pollster working for the anti-Trump super PAC, Our Principles PAC. “This guy comes across as a brash bully, and that is not very well received.”