Dallas Cowboys’ Ezekiel Elliott newest running back is topping the NFL jersey sales—and he hasn’t taken not one snap yet.

Move out the way Tom Brady—there’s a new king of jersey sales in the NFL right now. Elliott has “Madden-stick” his way as the player with the most jersey sales in the NFL. Based on sales accumulated from April 1-June 30 on NFLShop.com, Elliott has surpassed New England quarterback Brady, New York Giants wide receiver Odell Beckham Jr., reigning NFL MVP Carolina Panthers quarterback Cam Newton and New England Patriots tight end Rob Gronkowski. Sources are in complete awe because he was only drafted in this year’s NFL Draft that occurred on April 28 and he hasn’t ran a yard yet for “America’s Team.”

This shouldn’t be a surprise though, since Elliott has built a huge fan base thanks to his outstanding play and on field “crop top” sporting style as he cuts off the front part of his jersey so his abs would be noticed. Elliott was a second team All American and former Big Ten Offensive Player Of The Year award winner. One of Elliott’s shining moments is when he put on a rushing clinic, scoring four TD’s in the team’s 42-20 win over Oregon which clinched the first ever College Football Playoff title.