At the Night Show
This past April, Travis Scott unleashed plans to produce a collaborative collection with Austrian denim designer Ksubi. The denim and apparel collections aesthetic is an ode to his home state of Texas’ culture. Speaking to Vouge exclusively, Travis Scott divulged more details about his new Ksubi collaboration.
“That shit is dope. Dumb crazy. It makes you feel like you’re in an action movie,” exclaims the artist. “Certain brands cater to the culture … Sometimes clothes make it through generations of artists, and it’s just because the designer is designing to the time and the culture. That’s what I think is dope about brands [like Ksubi]: It’s dope when a brand can captivate what’s going on with kids—it’s not out of touch. With or without me.”
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Distressed denim is an integral part of the ten piece collection. “Distressed jeans are a sign you’ve been through some sh*t, more so than a clean jean,” stated La Flame. “I just wanted to keep it Texas culture—just real simple. Ready-to-wear dope sh*t.”
Travis Scott wears Ksubi on the regular so this collab is one that the artist intends on actually donning with consistency. “This is the sh*t that I’m like, man, when I’m dippin’ at my crib … This is what I want to slide out in, wear everyday, all day, when I’m chillin’ at the crib, when I just wanna take a shower after getting out of my pajamas, and put these on, go outside, and chill. And it’s fresh, too, [for a] party. I like to mix up levels. I didn’t want to make nothing that was too out of reach.”
Travis Scott’s latest Vogue feature is now available online.
