Just In Time for Tip-off, Russ is honored by the Mountain Dew family…

During the summer, Mountain Dew announced that they would honor brand athlete and NBA MVP Russell Westbrook with a truly unique fashion outfit for his wardrobe which is the first ever Triple-Double Breasted Suit. And right before tip-off of the 2016-2017 NBA season, the suit has arrived.

Created by American menswear designer Mark McNairy, the Triple-Double Breasted Suit pays homage to Russ’ record breaking season and “Don’t Do They” mentality – whether on the court dropping 50 point triple doubles, or off the court in his many stylish fits.

The suit includes several unique style elements that pay tribute to his historic campaign, including:

  • Don’t Do They: Russ’ iconic rallying cry from his ASW commercial is featured on the underside of the jacket collar as a bold “THEY” crossed out in red
  • 42: Russ’ season-defining tripe double record is emblazoned on the jacket breast pocket
  • Shot clock with 1 second left: Russ was a king in the clutch; to highlight this, :01 is shown on the inside breast pocket
  • Camo Pattern: DEW has a history with camo as does McNairy which made camo an obvious color choice.

Check out images of the custom stylish suit below.

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Processed with VSCO with a6 preset
Processed with VSCO with a6 preset