Travis Scott is linking up with Nike, to release an Air Force 1 Low collaboration.
La Flame and Nike announced the collabo today as apart of the 35th anniversary of the sportswear giant. Senior Creative Director at Nike Sportswear, Al Baik, explained to Nike how he teamed up with Travis and spoke about the shoe’s design:
When we first met with Travis, the first thing he said was, ‘I’m the acid of rap.’ It was a prompt to take a classic but then really trip it out. We brought this idea to life by making the binding around the canvas reflective, so when it hits light, it reflects various colors. At first glance, it’s seemingly one color, but at a different angle, it has layers and depth to it. To mix up the look, the swoosh is Velcro and comes with three different articulations of the Swoosh. Customizable patches are based on his label artwork, and the dubrae is comprised of Travis’ grill.
Along with tapping into La Flame, Nike released collaborative projects with Don C, Kareem “Biggs” Burke, Errolson Hugh and Virgil Abloh. Nike and Travis Scott’s Air Force 1 Low will be available on Sat., Dec. 2, at select Nike retailers.
