Today, PepsiCo unveiled their star-studded joint advertisement featuring an epic rap showdown between Missy Elliott and Morgan Freeman for MTNDEW Ice, and Peter Dinklage and Busta Rhymes for Doritos Blaze.
Airing during the Super Bowl LII on Feb. 4, the unforgettable lip-sync rap battle has Peter taking on Busta’s verse from “Look at Me Now,” while Morgan gives the chills with his version of Missy’s “Get Your Freak On.” Both Busta and Missy act as the duo’s coaches and make cameos in this bold ad. On Super Bowl Sunday, fans can pick a team using an exclusive Snapchat lens that allows them to record their own performance inspired the ad.
This is the first nationally televised Super Bowl commercial to feature one company advertising two of its trademarks back-to-back. MTN DEW ICE is a clear and refreshing lemon-lime flavored DEW® and Doritos Blaze features a complex flavor and heat that builds as you crunch.