It’s definitely worth celebrating when powerful ladies can come together and get some big business going, and that was just the case as our friends at Heir Agency officially partnered up with the equally talented team over at The Lede Company!
Heir was launched last year by Christine Su (seen above), whose PR work at brands like Converse and Stadium Goods built a strong rapport for herself to spearhead a team that’s currently (and proudly!) all-female. The firm currently has a roster of clients that range from fashion brands like Alpha Industries and Kappa Sport, to foodie hotspots like Sweet Chick. The Lede Company has a strong team of women as well, spearheaded by Amanda Silverman, Meredith O’Sullivan Wasson and Sarah Levinson Rothman, who all worked at 42West before launching Lede earlier this month. Their clientele reads like a Who’s Who in entertainment, including Rihanna, Lady Gaga, Will Smith, Pharrell, and the regal Hip-Hop pioneer herself Queen Latifah amongst others. As a unit, Heir Agency and The Lede Company plan to work together to push their clients even further ahead through strong social public relations and celebrity relationships.
Pour it up tonight, ladies! Here’s one of our favorite songs from one of their biggest clients to ring in the cheers to:
Source: WWD
Lead Image: Ray Tamarra / GC Images
