DJ Khaled releases his brand new single “No Brainer”, featuring Justin Bieber, Chance The Rapper & Quavo at all digital retailers today.
Once again, the Grammy-nominated multiplatinum artist, music industry visionary, innovative influencer, mogul and mega-producer delivers a blockbuster anthem to heat up the summer season. Inciting immediate excitement, the track launches with a major cross-format radio push. Beginning at 10am PT/1pm ET, pop, rhythm, and urban stations will play “No Brainer” every hour on the hour, while the single makes its formal impact on Monday July 30. Also at 10am PT/1pm ET, Khaled shares the event-level music video directed by the legendary Colin Tilley.
Continuing a tradition of larger-than-life cinematic visuals, he went all out for the video like only he can. For “No Brainer,” Khaled takes on the role of a video director, blocking all of these superstars and bringing an unforgettable vision to life (in addition to taking a moment to salsa dance). Among iconic vignettes, Quavo paints with a pigeon on his shoulder, Chance the Rapper rocks a classic suit Gatsby-style, and Bieber sings in front of a tropical backdrop.
Of course, Khaled is joined by “co-director” and producer on-screen his son Asahd Tuck Khaled…
Setting the stage for the video’s arrival, Khaled shared a hilarious clip on Instagram. Apparently Asahd’s stock has gone way up, and he may be going solo. Serving as the voiceover, Kevin Hart helped him air his ambitions! Check it out HERE.
“No Brainer” reunites Khaled with three of the masterminds behind his sextuple platinum, record-breaking 2017 smash “I’m The One” [feat. Justin Bieber, Quavo, Chance The Rapper, & Lil Wayne] which, debuted at #1 on the Billboard Hot 100 Chart. This time around, they up the ante yet again with show-stopping performances and unmatched charisma and chemistry.
Check out the blockbuster single HERE