Words by Shatay Speights

 

New York rapper Princess Nokia has always expressed her love for the ‘90s style era aesthetic, as the clothing she rocks on the regular boasts the same relaxed and effortless energy that the influential decade is known in part for.

In her newest partnership that she took to social media to announce, the style rebel (known to her loved ones as Destiny Frasqueri) takes us down memory lane as the new face for Betsey Johnson’s Fall 2018 Campaign.

As a nostalgic symbol of pretty, punk and all-around fun — colorful designs for millennials everywhere! — Betsey’s larger-than-life fashion personality is bringing the essence and the signature energy of her namesake brand to a new group of consumers in this latest collection. “Betsey is a icon to many NYC club kids and fashion weirdos. The plaid, the dresses, the somersault at the end of every season’s show. Can’t tell me I’m not a fan, darling,” Princess Nokia shared in reflection of the designer’s impact and brand.

In the campaign, Princess Nokia is sporting a wide range of modern takes on classic Betsey Johnson pieces and design elements — plaid, tulle, fishnet stockings, pop art, leopard and bright, bold prints and colors. The looks featured are all styled to perfection to evoke the energy that the Betsey Johnson brand is known for. The collection is described as “everything you need to channel your inner rebel,” with the “Morphine” singer serving as the perfect choice to introduce the collection. Statement pieces of the new collection are the novelty statement bags, oversized jeweled pendants and clothing with tulle, lace and plaid. The overall vibe of the collection is definitely for a bold, vibrant, modern rocker chick.

With style influences like Aaliyah, Posh Spice and J. Lo, the Puerto Rican-American artist oozes ‘90s nostalgic style, making her a great fit as the face of this campaign.

Check out the images from the Fall 2018 Betsey Johnson campaign below, and shop the latest pieces in the brand’s online shop. Let’s go, Nokia!