land Cavaliers star Kevin Love announced Tuesday that he is launching the Kevin Love Fund, which will aim to make mental health a priority. During his appearance on the Today Show this morning, Love explained that he will partner with two main brands, Bring Change to Mind and the Just Keep Livin Foundation, and is also working with Headspace, an app for meditation.
“We’re beating down the stigma as much as we can.”-@kevinlove dropped by to tell us about his new initiative to help people improve their physical and emotional well-being, the Kevin Love Fund pic.twitter.com/NRSH2CIccZ
— TODAY (@TODAYshow) September 18, 2018
JUST IN: @kevinlove launches the Kevin Love Fund, with partners including Headspace, to focus on prioritizing mental health. Pushes the momentum forward. Proud to be a part of that work as well with @AllALittleCrazy programs & tour. pic.twitter.com/WlBJsas1Rq
— Darren Rovell (@darrenrovell) September 18, 2018
ESPN’s Jackie MacMullan reported in August that the National Basketball Players Association is trying to bring in a “comprehensive mental health policy,” but there have been sticking points. Among them is the opinion of some owners that they should be granted access to players’ medical files, but the league has said it would not be in favor of such a rule.
Love is among those who believe confidentiality should be non-negotiable because players could be dissuaded to seek help otherwise. The 30-year-old Love is a five-time All-Star and one-time NBA champion who has consistently been among the NBA’s best big men throughout his career.
Love will have his work cut out for him, as the Cavaliers will try to navigate through the NBA’s Eastern Conference without LeBron James.