adidas Revives Its ’80s-Era “I Want I Can” Torsion Campaign For New ZX 4000 4D

adidas has been providing us with premium sportswear for almost a century now, and in that timespan we've been treated to a handful of classic campaigns aimed at launching specific sneakers and footwear technology. One that stands out is the "I Want I Can" ini... Read Article

Jaden Smith’s JUST Water Debuts an Amazon-Salvaging Sneaker Collab with Allbirds

Following a successful initiative to donate water to Flint last year, JUST Water is now tackling another environmental crisis alongside footwear company Allbirds with a special sneaker collab aimed at raising money to help combat the Brazilian Amazon rainfores... Read Article

Shop Now: Pharrell x adidas ‘Now Is Her Time’ BBC Exclusive Collaboration

Pharrell is back to dropping ill collaborations alongside adidas, this time putting on for all of our HERSource fam worldwide with a special 'Now Is Her Time' campaign aimed specifically at female empowerment. ... Read Article

These Are the Richest NBA Shoe Deals of 2019 According to Forbes

Forbes is pretty much the authority for making lists relating to the richest of us — sports stars, not surprising, are frequently featured for the tens (hundreds?) of millions they bring in annually. From the m... Read Article

Road To SOURCE360: The Kickback Series Returned For a Night of Networking & Sneaker Culture at PRIVILEGE New York

Our 6th annual SOURC360 Festival is drawing nearer by the day, but we decided to get the party started early last week Wednesday (July 31) by bringing back our highly-anticipated Kickback Series sneaker mixer event. https://www.instagram.com/p/B0ozE2rg_... Read Article

Kanye West Keeps it Clean With the adidas YEEZY 500 “Bone White”

While Kanye West is currently extending his career into cutting-edge housing developments, we're glad to report that he hasn't lost his love for kicks just yet. To end the summer on a good foot, 'Ye will be dro... Read Article

Early Halloween Treat: Peep the adidas Originals “Powered by the Past” OZWEEGO Colorways

Even though Halloween is a little over two months away, adidas Originals is already giving us kicks that match up with the steez of the season with these new colorways for its popular OZWEEGO model. From slimy green witch faces and orange carved... Read Article

PUMA Gets Inspired By Meek Mill’s REFORM Alliance With New Clyde Court Colorway

Right on the brink of premiering his new Amazon Prime docuseries Free Meek, Meek Mill links with PUMA once again for another Clyde Court colorway inspired by the Philly-bred rapper's REFORM Alliance initiative.... Read Article

Eminem’s Extremely Rare 2017 Air Jordan 4 “Encore” Colorway Is Raffling for $100 USD on NTWRK

NTWRK is in its second week of summer raffle drawings, and the latest might be the best one yet: a pair of Eminem's super rare Air Jordan 4 "Encore" sneakers from 2017 will be sold for only $100 USD. https://www.instagram.com/p/B0eHQOFAue9/ While... Read Article