People have been attacking Kanye West from all sides ever since his controversial comments on slavery surfaced from his interview with TMZ on Tuesday (Mar. 1). Though many people are anti-Yeezy these days, one sneaker company is adamant about not joining the boycott-Kanye bandwagon and they go by the name Adidas. Visit streaming.thesource.com for more information The […]
Kanye West has been unleashing a series of controversial tweets over the last few days. It could all be another psych episode, or a strategically evil genius scheme to promote all the albums he has his hands in. Either way, he’s making headlines like crazy and as The Source, you know we got you with […]
Palace and adidas Originals link up for a collaborative collection that puts on for three of the Big Four in Europe. Visit streaming.thesource.com for more information The London-based skate brand has been killing it ever since arriving with a flagship here in the States, and is continuing the European takeover with help from the Three […]
Yesterday, we got a look at a new Supreme collaboration dropping this Thursday as a homage to the classic horror flick Hellraiser. It was one that caught us by surprise – maybe even scared the shit out of a few people – but it definitely got us thinking of a few possibilities. Visit streaming.thesource.com for […]
With all that Kanye West has going on right now — a book, new albums, more Twitter rants! — it’s almost surprising that he’s still dedicated to properly launching his YEEZY Season 6 collection with adidas. However, this is ‘Ye we’re talking about — everything he touches will eventually turn to gold. Visit streaming.thesource.com for […]
Hip-hop and sneaker culture have gone hand-in-hand since Run-DMC first rapped about their adidas in 1986 — a move that led to a lucrative partnership between the Three Stripes and the three-man band, and ultimately created a lane others swiftly followed. From Jay-Z’s S. Carter deal with Reebok to Kanye’s current YEEZY deal with adidas, […]
There are a number of rappers, musicians and creatives that have been inspired by Yeezy. Visit streaming.thesource.com for more information Kanye West has had an everlasting impact on the culture of music and fashion, since the world’s first encounter with him as a producer. He then went on to defy the odds stacked against him, […]
“We (are) culture. Rap (is) the new Rock & Roll. We (are) the Rockstars. And I’m the biggest of all of them.” Visit streaming.thesource.com for more information Permeated with passion, in 2014 Kanye West’s statement confidently foresaw the future direction of music, and Rap/Hip-Hop influence on pop culture, years before the masses began to recognize it. For the first […]
The 2018 NBA All-Star Weekend is only two weeks away and the basketball world will be paying close attention to the feet of all athletes during the all-star game this month. Visit streaming.thesource.com for more information The city of Angels will embrace the three stripe logo of Adidas during the first two days of all-star […]
Words by Jasmine Johnson Visit streaming.thesource.com for more information The new year is going strong for Pharrell. He was credited on Migos’ album, Culture II, and N*E*R*D* album was released just last month. He recently teased us with new kicks he collaborated with Adidas that is eye-catching colorful pair on Instagram. With little information, he gave […]
Earlier this week we were given a first look the impending Dragon Ball Z x adidas collaboration with the Cell and Frieza-inspired silhouettes. The two aforementioned models are rumored to be part of a seven sneaker capsule colection, each representing one of the Dragon Balls. Visit streaming.thesource.com for more information Now a new image has […]
Originally from New York, Atlanta rapper Rich the Kid is the latest celebrity to star in a Champs Sports X adidas Originals campaign. In the 53 second campaign video, Rich the Kid explores the city of Los Angeles, and discusses his journey to different cities and how his experiences have impacted him. He also mentions […]
Words by Roman White Visit streaming.thesource.com for more information Kanye West may have won the title for best Christmas gift this year. Yeezy got his wife, Kim Kardashian, a really creative set of gifts to say the least. Kim added an IG story unveiling the set of gifts that Kanye got her. Advertisement Kim opened […]
‘The Moment’ is a Champs Sports franchise that provides a platform for professional athletes and musicians to share inspirational stories rooted in their personal journeys to success through musical collaborations. Champs Sports has now launched the latest installment of their ‘The Moment’ franchise which spotlights recording artist Tory Lanez and Philadelphia 76ers basketball star Joel Embiid. Visit […]
In 2015, Adidas considered Los Angeles one of the most influential cities around the world as apart of their global business strategy. Now the Germany based brand has announced they will be opening a world class office in Los Angeles at the beginning of 2018. Visit streaming.thesource.com for more information The sportswear brand has strategically […]
“Stadium status. My big brother was B.I.G.’s brother. Used to be Dame and Biggs’ brother. Who was Hip-Hop brother, who was No I.D. friend. No I.D. my mentor, not let the story begin.” Visit streaming.thesource.com for more information Kanye West has unapologetically blazed his path in the years following his Graduation. Becoming a father and […]
Words by Fatima S. Barrie Visit streaming.thesource.com for more information “Pharrell’s next collection takes us to the hills.” Pharrell has yet another collaboration up his sleeve with Adidas Originals. This past weekend at ComplexCon, he worked with the brand in conjunction with N.E.R.D. to exclusively reveal their NMD HU Trail shoe and training gear such as […]
Words by Jason Cordner Visit streaming.thesource.com for more information Nike’s stronghold on the sneaker industry has been loosening for some time now. Chicago Bulls guard Zach LaVine has signed a four-year sneaker deal with Adidas that could be worth as much as $35 million, according to ESPN’s Nick DePaula. The 2x NBA dunk contest champion has repped for Nike in […]
adidas is commemorating the drop of N.E.R.D.’s first new album in seven years. Inspired by the individualized style of band members: Pharrell Williams, Chad Hugo and Shay Haley, adidas latest performance collection is a homage to the hip hop trio. Designed for Fall/Winter 2017, adidas by N.E.R.D “Training Gear” is a haul of camoed out sportswear. Korean artist […]
Karl Lagerfeld and Pharrell’s adidas Hu NMD Trail sneaker will be made available only at renowned French boutique colette. During Chanel’s scheduled store takeover, the brand will drop the monochromatic kicks. Visit streaming.thesource.com for more information Chanel’s takeover of colette will last almost a month. Karl Lagerfeld designed clothing will be prominently displayed with a […]
