JAY-Z Enters the Cannabis Industry as Chief Brand Strategist For Caliva

The billions just keep on ringing in for Hov! JAY-Z, a Renaissance Man of many hats, is now getting into the business of bud by signing on as the Chief Brand Strategist of cannabis consumer product company Cali... Read Article

Big Business, Kid: Meek Mill is Now Part Owner of Lids

Meek Mill is prepping for one busy summer. With a new Amazon Prime Video docuseries premiering in August and the kickoff of his Legendary Nights Tour with Future, YG, Mustard and Megan Thee Stallion soon aft... Read Article

What’s Beef? In-N-Out Is Suing PUMA Over Burger Joint-Inspired Sneakers

Beef is usually associated with a never-ending cycle in Hip-Hop that involves rappers feuding about, well, nothing that's ever really worth fighting over to begin with. However, it looks like popular Cali-based... Read Article

Source Exclusive: Copdate CEO Andrew Raisman Breaks Down the App That’s Changing Sneaker Shopping As We Know It

As sneaker culture advances to bigger and more mainstream levels, so are the tools becoming available to us to even be able to buy the kicks we love and line up for. However, Copdate is doubling down on the lov... Read Article

The Weeknd’s Creative Team Launch ‘HXOUSE’ Initiative to Give Innovators Exclusive Professional Development Tools

Many music fans fell in love with The Weeknd after he debuted his critically-acclaimed first mixtape House of Balloons. Now, the Canadian crooner and his creative team are bringing you another "house" worth che... Read Article