Nicki Minaj Releases First Wave of ‘The Nicki WRLD Tour’ Merch

Nicki Minaj is hitting the road alongside Juice WRLD for the two rap star's collaborative The Nicki WRLD Tour, officially starting tomorrow (February 21) in Munich, Germany. Although the 23-date run for the fir... Read Article

J.I.D, Childish Major & More Help Roll Out Reebok’s ‘Alter The Icons’ 2019 Campaign

As we've seen with past drops featuring Saweetie, Bodega Bamz, Jay IDK and most recently MadeinTYO, Reebok is fully tapped into the current wave of rap stars when it comes to its "Alter the Icons" campaigns. Th... Read Article

Weezy F. BAPE-y! Lil Wayne Stars in the UGG x A Bathing Ape SS19 Lookbook

Hip-Hip icon Lil Wayne previously received his fashion bro creds with that extensive Tha Carter V album merch rollout last year, and now he's pushing it even further by modeling the new BAPE collaboration with ... Read Article

21 Savage Helps Forever 21 Launch Its MotorSport Capsule Collection With Honda

There's a sort of interesting, super on-point irony of a Forever 21 x 21 Savage collab happening, and then to throw Honda into the mix sounds like some farfetched dream team. However, 'tis 2019 where anything i... Read Article

Foot Locker Links With Tee Grizzley and Comedian Haha Davis for the Latest Nike ‘Home & Away’ Collection

Foot Locker got off to a great start with the initial launch of its exclusive Nike "Home & Away" collection, which included city-themed drops spearheaded by Houston's own Maxo Kream, Denzel Curry repping fo... Read Article

UP IN THE SOURCE | City Girls’ Yung Miami Speaks on Her Bond with JT, Working With QC and Taking Your Man in Real Life

It's pretty obvious to anyone paying attention to Hip-Hop right now that Yung Miami and JT — the Florida-bred female rap duo better known as City Girls — are currently the chicks in charge. Their recently r... Read Article

5 Times Mac Miller Proved He Was A Sneakerhead In His Lyrics

Happy birthday, Mac Miller! From the start of his career until the unfortunate end that took him from us just over four months ago on September 7, 2018, Mac Miller was always an avid sneakerhead. His breakou... Read Article

Travis Scott Expected to Drop His Air Jordan 33 Collab Later This Month

Travis Scott has been experiencing some good sneaker moments lately as an official member of Team Nike, from dropping his own Air Force 1 and Air Jordan 4 colorways to even having The Shoe Surgeon recently cust... Read Article

A$AP Rocky Joins Tyler, The Creator for GOLF WANG/GOLF le FLEUR* AW18 Campaign

We'll always have respect for genuine unity within the Hip-Hop community, and the latest example of that comes by way of A$AP Rocky and Tyler, The Creator in the joint Autumn/Winter 2018 campaign for GOLF le FL... Read Article

Exclusive: Ghostface Killah Confirms ODB Biopic is “Greenlit,” New Wu Music on the Way

Ghostface Killah wants you all to know he's working — better yet, the whole Wu-Tang Clan is working! As the iconic rap collective is still celebrating 25 years since the release of their debut album, Enter T... Read Article