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Jordan Brand Introduces the Air Jordan XXXIV

jordan brand air jordan xxiv

It’s been a full year since Jordan Brand unveiled the Air Jordan 33, at that point the latest model in Michael Jordan’s iconic signature sneaker series. The shoe was impressive to say the least, especially with its introduction of FastFit technology. Now, it’s time for the next step forward in keeping MJ’s shoe line lucrative […]

Take a Look at Pusha T’s adidas Ozweego Collaboration

pusha t adidas ozweego

Following a surprise single drop featuring Lauryn Hill that’s set to be included on his forthcoming new album, Pusha T officially unveils his latest adidas collaboration in the form of a simple-yet-clean Ozweego colorway. Visit streaming.thesource.com for more information Advertisement Fans first spotted the shoe at Coachella back in April, but now we have official […]

First Look: Nike Air Jordan 4 “What The”

first look nike air jordan  what the

Maybe it was Tinker Hatfield’s innovative design, as per usual, or maybe “The Shot” itself made the silhouette iconic. Either way you look at it though, the Air Jordan 4 holds a very special place in MJ’s iconic signature sneaker series. As we celebrate the shoe’s 30th anniversary this year, Jordan Brand is making sure […]

Peep the 2019 Supreme x Nike SB Dunk Low Collab

supreme nike sb dunk low  collaboration

Supreme and Nike have been dropping collaborative heat for years now, and the new SB Dunk Low collection arriving this week definitely keeps the joint momentum between both brands going strong. Visit streaming.thesource.com for more information View this post on Instagram @_kb95_ @vincetouz @calebbarn3tt @vadimovichh @oskiskrt @4ugust2znad @blobygreg ? @john1wilson A post shared by Supreme […]

Dennis Rodman is Back in Style as the Face of Moose Knuckles’ FW19 Campaign

moose knuckles fw campaign dennis rodman

After popping up last year in the FTP Fall 2018 campaign, NBA icon Dennis Rodman returns to his fashionable ways to help spearhead the Fall/Winter 2019 rollout from Canadian outerwear brand Moose Knuckles. Visit streaming.thesource.com for more information The @mooseknuckles campaign shows the fallacy of our seven disciples—they represent all of us, looking for meaning […]

Shop Now: Pharrell x adidas ‘Now Is Her Time’ BBC Exclusive Collaboration

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Pharrell is back to dropping ill collaborations alongside adidas, this time putting on for all of our HERSource fam worldwide with a special ‘Now Is Her Time’ campaign aimed specifically at female empowerment. Visit streaming.thesource.com for more information View this post on Instagram HISTORY WAS HER TIME. NOW IS HER TIME. THE FUTURE IS HER […]

These Are the Richest NBA Shoe Deals of 2019 According to Forbes

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Forbes is pretty much the authority for making lists relating to the richest of us — sports stars, not surprising, are frequently featured for the tens (hundreds?) of millions they bring in annually. From the most valuable NBA franchises to the highest paid athletes, Forbes makes sure to cover all of the bases. The latest […]

Take a Look at the PUMA x Nipsey Hussle “TMC” Collection

All Money In's J Stone Confirms Another Nipsey Hussle Album Will 'Definitely' Happen

Last week we got news of an official release date for PUMA’s upcoming TMC Collection, dedicated to the memory of dearly missed MC Nipsey Hussle. Now, the sportswear giant is giving us all a full look at the set before it drops in stores next week. Visit streaming.thesource.com for more information View this post on […]

Recap: SOURCE360 Block Party Fashion Show Lookbook

source block party fashion show lookbook

This fashion spread was created on August 17, 2019 as part of The Source Magazine’s 6th annual SOURCE360 Festival Block Party on Christopher Wallace Way in Brooklyn, NY. Visit streaming.thesource.com for more information End-of-Summer Streetwear Fashion Available Now and in the Upcoming Fall/Winter 2019 Season Advertisement Models: Geneva Balou Alejandro “AT” Tavarez Tyrese Johnson Elyjah […]

Cardi B Is Now the Face of Reebok’s “Meet You There” Collection

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Building on her partnership with Reebok that was first announced last year, rap superstar Cardi B helps to unveil the new “Meet You There” collection complete with a fresh range of unisex sportswear. Visit streaming.thesource.com for more information Advertisement The MYT campaign includes a lookbook and video component (seen above), the latter featuring our Bronx-bred […]

Shop Now: Kappa Authentic Fall 2019 Campaign

kappa authentic fall  campaign

After giving us a preview of the FW19 collection a few months ago, Kappa is back to officially release the set in stores with a new and vibrant lookbook campaign. Visit streaming.thesource.com for more information Advertisement The new Kappa Authentic Fall 2019 offerings stays true to the brand’s steezed-out sportswear aesthetic, featuring the signature tracksuit […]

Would You Rock These Louis Vuitton x Air Jordan 1 Custom Kicks by Ceeze?

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We’ve seen some dope examples of custom footwear in the past, most recently with Timberland’s CONSTRUCT 10061 collection of reworked 6-Inch boots. This time we came across something that’s completely one-of-a-kind: a pair of Air Jordan 1s customized with the luxe touch of Louis Vuitton. Visit streaming.thesource.com for more information View this post on Instagram […]

Reebok Gets Transparent With New Alter The Icons FW19 Collection

reebok alter the icons fw transparency pack

Reebok continues its innovative Alter The Icons campaign with a new collection of reworked classics, this time giving the Classic Leather, Workout Plus and Club C silhouettes a translucent twist. Visit streaming.thesource.com for more information Advertisement Launched during an iced-out event last week (seen above) that The Source was gladly able to attend — there […]

Road To SOURCE360: The Kickback Series Returned For a Night of Networking & Sneaker Culture at PRIVILEGE New York

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Our 6th annual SOURC360 Festival is drawing nearer by the day, but we decided to get the party started early last week Wednesday (July 31) by bringing back our highly-anticipated Kickback Series sneaker mixer event. Visit streaming.thesource.com for more information View this post on Instagram #SOURCEKICKBACK ? Here are some moments from one of our […]

Kanye West Keeps it Clean With the adidas YEEZY 500 “Bone White”

kanye west adidas yeezy  bone white

While Kanye West is currently extending his career into cutting-edge housing developments, we’re glad to report that he hasn’t lost his love for kicks just yet. To end the summer on a good foot, ‘Ye will be dropping a new adidas YEEZY 500 colorway in a season-approriate “Bone White” hue. Visit streaming.thesource.com for more information […]

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