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While many of us wake up everyday struggling to get through the work day, Nike would like to remind us of the #KobeSystem. Check out this commercial for Nike’s latest push with Kobe Bryant featuring Kanye West, Jerry Rice, Paul Rodriguez, Serena Williams, Aziz Ansari and more. 


“The #KobeSystem is where the successful find more success. You don’t have to listen to us, though. Take their word for it. – Nike”

 – Sean Lynch (@Kiddfuture)