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Hov’s come a long way from the Marcy projects. Rocawear takes us on a retrospect look presenting us with the “Marcy to Barclays” commercial, documenting his journey thus far. 



The first ever Rocawear commercial is a retrospective of Shawn “Jay-Z” Carter’s journey as a kid growing up in the humble projects of Brooklyn aspiring to make music and eventually making history. On that journey, the first business beyond music was the birth of Rocawear. Carter’s Rocawear brand represents his prowess as a business man who continues to challenge himself to be more than merely a musician. – Rocawear

– Sean Lynch (@Kiddfuture)