On Sunday the 15th of June DKNY and Esquire hosted the official opening night party for London Collections: Men.
One Embankment was transformed into an iconic New York cityscape, imagery acted as a backdrop to a dramatic wooden catwalk encompassing the central floor space. Raw but refined, modern yet moody with a large panel digital screen sporting bespoke DKNY footage.
The greatly anticipated Esquire and DKNY LC:M Party kicked off with a DJ set from Nick Grimshaw, wearing DKNY, blasting dancehall turns which got his guests such as Jessie J, Leah Weller, Mollie King, Jourdan Dunn, Lindsay Lohan, John Newman, Jeremy Piven, Jesse Metcalfe, Oliver Cheshire, Pixie Lott, Kimberly Wyatt, Max Rogers, Leon Else, Wretch 32, Luke Evans, Joe Dempsie, Reggie Yates, Phoebe Collings-James and Rafferty Law dancing to his tracks.
The Fashion Pack turned up dressed to the nines and guests such as Jack Guinness, Jessie J, Eliza Cummings, Jourdan Dunn, Lindsay Lohan, Nick Grimshaw, Wretch 32, Leah Weller, Leon Else, and Riton ALL wore DKNY or DKNY Me.
