Is Your Brand Ready for Google Changes? If Not, Get Katapulted! Brandon Robinson March 13, 2015 Digital If you’re not ready for the latest Google changes, it’s going to dramatically affect your online presence. The algorithm update is being referred to as “Mobilegeddon.” Google recently announced: Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Dr. ZoeLena Shuster, President and Founder of Katapult Enterprises has been talking about the importance of social currency for years. So what does this all mean? Essentially, if you’re website isn’t mobile-optimized, kiss your Google ranking, as well as your mobile traffic goodbye. What happens when someone is looking for your product, service or business? Most of the time folks are searching via their mobile devices. Let’s face it: everyone has a smartphone on hand. Don’t be alarmed though! Countless websites are also in danger, along with top brands and celebrities. So you’re not alone if your website isn’t up to par. Luckily Katapult Enterprises is actively fixing this problem, bringing responsive web design (optimized for any device) to their clientele via their Get Katapulted VIP Branding & Marketing Packages. Katapult has encouraged businesses to shift their advertising dollars to their online presence and successfully has provided the tools and services to do so for years. For years, Katapult has always been on the cutting edge of the latest changes, trends, updates and tricks. Dr. Zoe has been called a creative idea mogul machine when it comes to branding. Coming from a long line of entrepreneurs and having a background in artist development, Dr. Zoe has a body of work and experience to stand on. “The music industry is the hardest and most competitive market to break out in,” she said. “So I took all my successful experience in the entertainment industry and have been utilizing it in the global business market for the past ten years.” Dr. Zoe has a team of 25-30 top experts in branding, web design, logo/graphic design, social media and search engine optimization, but still oversees all Katapult projects for quality control. It seems to be effective. “Our number one goal is to fully represent the client’s vision while living by our motto,” said Katapult Enterprises’ CEO, Laurin Catherine. “Success is a collection of right relationships.” True to their word, Katapult has successfully launched a multitude of careers, brands and businesses. Additionally, they’ve spearheaded the growth of products, events and non-profits. Some of Katapult Enterprises branding services include image consulting, responsive web development, graphic design, publicity, social media platforms, marketing and management. So before you wallow in the depths of despair at the future of your poorly created website, join the savvy problem-solvers who are righting their wrongs by hiring this reputable company to do things the correct way. For more info in how to protect your social currency today & to Get Katapulted visit katapultent.com or call 1.844.LIVE VIP.