The Black Eyed Peas member is about to have his name on a watch 

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This year’s Baselworld convention, the premier watch trade fair, will be graced by the presence of Gucci Timepieces and in the form of a special edition watch. The watch itself will be a so-called smartband, with functionality including making/receiving phone calls, sending/receiving text messages, maps, calendar, and much more.

“Today, through this innovative collaboration with and, Gucci Timepieces is fully embracing the future of wearable technology that is now ahead of us, with the objective of launching a wearable device concept that is a fashion accessory, incorporating the most comprehensive and advanced technological functionalities,” said Stéphane Linder, President and CEO of Gucci Timepieces.

Advertisement and Gucci Timepieces are setting the pace with our vision for a untethered wearable,” commented. “In creating a device that is both fashionable and technologically advanced, we aim to define this category. I coined the term “fashionology” …a merging of the worlds of fashion and technology, and that is exactly what this collaboration with Gucci represents.”











– Dylan “CineMasai” Green