King Yeezy graced the Brother Vellies Spring 2016 Presentation on September 10th at Jack Studios.
Described as “post-hippy minimalism” inspired by “the strongest things in nature – Rock, Air, Fire, Wood [and] Women,” Aurora James, Creative Director of Brother Vellies said the “Great Heights” collection focuses on the endless possibilities in life. James also noted that the collection was heavily inspired by he Lijadu sisters of Nigeria and their bond of sisterhood, going hand in hand with the Brother Vellies themes of brotherhood. The new SS2016 collection debuted handbags and high heels to which James highlighted, “heels to me have always been about empowerment…I wanted to make sure that the heels we introduced were raising up and empowering both the women who wear them and the women who make them.” Created in South Africa, Kenya, Morocco and Ethiopia, Brother Vellies embraced the cultures of each country. Much of Brother Vellies production focused on honoring the traditions and values of those who create the pieces and details introducing their partnership with the United Nations Ethical Fashion Initiative.
Please join us and attend the Second Annual SOURCE360 Festival & Experience in Brooklyn, September17-20th. SOURCE360 celebrates the innovation and creativity inspired by the positive use of Hip-Hop and represents NYC’s and Brooklyn’s diverse cultural tapestry! Last year’s SOURCE360 featured over twenty events and took place over a four-day period. It was a big success for the borough and attracted over 30,000 attendees. We hope to make this year’s event even better! For more information, be sure to check out our official press release and details here.