#Power 30


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#6

Drake

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When it comes to music, Drake is currently the best in the biz, having released two #1 albums in 2015, and a slew of other statement records that have quite literally killed the competition (see: "Back to Back). Still, to be this high on a list involving power, you've got to be dominant in more places than the booth. Enter Apple Music, who slid Drake a reported $19 million to be a staple in their new music streaming campaign and radio service, the Jimmy Iovine and Dr. Dre-helmed Beats 1 station, where he has his hotly-anticipated OVO Sound Radio show bi-monthly. October's Very Own, the clothing line named after the blog that helped make him famous, is also coming into its own nicely, consistently selling out its collections, and becoming as ubiquitous as a Drake song on the radio is these days. When you factor in the touring--he performed at Coachella, Governors Ball and Wireless Fest this year, and his involvement with the Toronto Raptors--they have an OVO jersey (!)--Drake's having a hell of an "off" year. That's right, his fourth opus, Views From The 6, wasn't one of the #1 albums he dropped this year, we're looking at 2016 for that. That may also be the year Drake cracks the Top 5 of this list for the first time.

When it comes to music, Drake is currently the best in the biz, having released two #1 albums in 2015, and a slew of other statement records that have quite literally killed the competition (see: “Back to Back). Still, to be this high on a list involving power, you’ve got to be dominant in more places than the booth. Enter Apple Music, who slid Drake a reported $19 million to be a staple in their new music streaming campaign and radio service, the Jimmy Iovine and Dr. Dre-helmed Beats 1 station, where he has his hotly-anticipated OVO Sound Radio show bi-monthly. October’s Very Own, the clothing line named after the blog that helped make him famous, is also coming into its own nicely, consistently selling out its collections, and becoming as ubiquitous as a Drake song on the radio is these days. When you factor in the touring–he performed at Coachella, Governors Ball and Wireless Fest this year, and his involvement with the Toronto Raptors–they have an OVO jersey (!)–Drake’s having a hell of an “off” year. That’s right, his fourth opus, Views From The 6, wasn’t one of the #1 albums he dropped this year, we’re looking at 2016 for that. That may also be the year Drake cracks the Top 5 of this list for the first time.