Since the turn of the decade, Hudson Mohawke a.k.a. Ross Birchard has become one of the most sought after British producer/DJs in the land.
Combining an addictive mix of experimental electronic and Hip Hop beats, Hud Mo remains one of the key British figures in the US scene. His debut album Butter was released to critical acclaim, with contributions from Stones Throw funk master Dam-Funk.
2012 was the year, however, his work became widely recognized, when the Scottish-born DJ/Producer did a number of collaborations with Kanye West for his GOOD Music label. He in fact contributed to a bulk of the production on the labels highly regarded compilation album Cruel Summer, which had heads turning for his use of innovative sounds and rhythm.
Since then, the artist has remained fairly quiet on the production front, choosing to focus his time and effort in touring across the world, where his energetic ‘genre-smashing’ sets have gone down in folklore.
He released his follow up album Lantern in June last year, with Jhené Aiko and Miguel among others lending their vocals to the project. Despite not achieving overwhelming chart success, it remains a favorite among critics and fans, featuring in many end of year lists.
The newly released video for the song “System,” which is taken from Lantern, showcases some amazing helicopter views of New York City over a slow building, adrenaline-fueled beat with subtle nods to the classic rave visuals and CG stock art of the late 90s. The video was created by Dominic Flannigan and Nic Hamilton.