Our #BigGame commercial is here…featuring @Drake! #YouGotCarriered https://t.co/ebrSFafLUe
— T-Mobile (@TMobile) February 2, 2016
Super Bowl 50 is this coming Sunday, and naturally, the promotions and commercial teasers have already begun rolling out in anticipation of not only one of the biggest events in American sports, but one of the biggest days in American advertising. T-Mobile got with Drake and Apple Music, and used the set of his viral “Hotline Bling” video to promote their cell service, working with Drizzy to work some fine print T-Mobile details into the lyrics of his smash hit. We’ve already seen how deft Drake can be with the acting, so don’t be surprised if this isn’t the only spot T-Mobile and Drake hook up to do.