Last week Beyoncé revealed the first images of her brand new athleisure clothing line Ivy Park, and although we still patiently wait for an album, we were all quite happy to have something new from Queen Bey.
In a rare interview, teased by Elle magazine, Beyoncé graces the cover slaying some items of her new clothing line. With so much anticipation surrounding the interview, Elle has released a preview of the interview that will appear in their May issue.
Beyoncé explains her decision to partner with Topshop and the importance of getting lost in the idea of perfection and self love. “It’s really the essence: to celebrate every woman and the body she’s in while always striving to be better.” She confesses to the magazine, “I called it Ivy Park because a park is our commonality. We can all go there; we’re all welcomed. It’s anywhere we create for ourselves. For me, it’s the place that my drive comes from. I think we all have that place we go to when we need to fight through something, set our goals and accomplish them.”
Although this isn’t a collaboration with a high street brand, Beyoncé plans to be very hands on with Ivy Park. Because of what it symbolizes to her, she wants to focus on the purpose of her brand, rather than perfection. “We have to care about our bodies and what we put in them,” she told Elle. “Women have to take the time to focus on our mental health—take time for self, for the spiritual, without feeling guilty or selfish. The world will see you the way you see you, and treat you the way you treat yourself.”
Ivy Park will be available on April 14.
