It wasn’t too long ago that Swizz Beatz got accepted to Harvard’s Owner/President Management Extension Program. Now he’s grateful for the decision he made to go back to school and considering it the reason for his latest accomplishment.


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Swizz Beatz is now the Global Chief Creative for Culture for Bacardi. On Monday, Swizz Beatz took to Instagram to announce his new role with the spirits brand. Meek Mill reposted the announcement stating “Lit n*gga moves”.

The new Bacardi deal is a multi-year agreement for the two entities. Not only is Swizz working to improve the Bacardi brand, he’s covering Bacardi’s entire brand portfolio which includes Grey Goose, Bombay Sapphire, Dewers and Martini.

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In a recently released statement, Swizz Beatz expressed:

As the Bacardi global chief creative for culture, I will be involved in all aspects of the product—from brand marketing and advertising to innovation and selling platforms—areas to which I will bring a new, fresh perspective. Swiss beatz will “forge deals with the most creative icons in sports, fashion, technology, art and film around the world in the coming months”.

Congratulations Swizz!