Dunkin’ Donuts is facing backlash after one of its locations had a sign up that offered customers coupons if they reported employees who weren’t speaking English.


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The sign appeared in a Baltimore location and promised free coffee and a pastry reward. “If you hear any of our staff SHOUTING in a language other than ENGLISH Please call 443-415-7775 immediately with the name of the employee to receive a coupon for FREE Coffee and a pastry,” read a sign from the general manager.

The sign was met with outrage and many threatened to boycott the coffee company.

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According to an employee at the Baltimore Dunkin’ Donuts, the general manager is no longer employed there, as per Dunkin’ Donuts. The retail associate didn’t want to mention if the GM was fired or resigned.

Spokesperson Brynn Sandy told BuzzFeed News that franchise owners “share the goal of creating a welcoming and hospitable environment for all guests.” In this case, she said the manager posted the sign “based on her own personal judgment to ensure those standards are being met.”

“While her intent was to address a customer service and satisfaction issue, the franchise determined [the manager’s] approach was inappropriate and confirmed the sign has been removed,” Sandy said.