Next up on The Road to SOURCE360 is the 2018 West Indian Day Parade.

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Every year, during Labor Day weekend, thousands of islanders descend on the streets of Brooklyn to celebrate Caribbean culture and this year, The Source Magazine was in full effect.  Our team popped out on Eastern Parkway, checking all those who came out to carnival and share the history, culture, music and food from myriad Caribbean countries represented in the area. The smell of Jerk in the air mixed with the sweat high octane dancing made Source Report host, Zae Diggs forget at times that he was on the job.

Check Zae out as he leaps headfirst into the parade’s going on and promotes SOURCE360 to the paraders.


SOURCE360 loves reggae, soca and Afrobeats. That’s why we also partnered with Ubersoca Cruise to help bring a little bit of the West Indies to our conference and festival.

Connecting both experiences is purely Hip-Hop. From the initial jam at 1520 Sedgwick Ave. in South Bronx, the intersection between the American born Hip-Hop and the West Indian reggae and soca has been apparent from the first time that DJ Kool Herc put on a record.  As a cultural partner, Ubersoca Cruise reminds festival revelers of this organic and important connection. To demonstrate this gesture of sincere support, Ubersoca Cruise has donated an all-expense paid cabin on their next excursion on the Royal Caribbean Mariner of The Seas traveling from Miami, FL to Labadee Haiti, November 5th – 9th, 2018 to be raffled live at the conference’s block party with proceeds going to NorthStar Charities. On the cruise, travelers will experience over 45 events including pre-party, live concerts, themed parties, Mas, a J’ouvert, sports competition, comedy shows, panels and more.