Kevin Durant and his company, Thirty Five Media, are partnering with ESPN to launch The Boardroom, a show that will “bring fans behind the scenes of the modern boardroom, showcasing the evolution of sports business through the minds of athletes, sports executives and tech moguls alike,” per Kevin Ota of ESPN MediaZone.
“We’re excited to partner with ESPN for this series,” Durant said. “I’m looking forward to bringing fans insights from some of the greatest minds in the sports business world and show how athletes and thought leaders are changing the game.”
This episode of #TheBoardroom on @espn is going to blow people away abt the business of social media w/ @jack @Ronnie2K @CJMcCollum @breannastewart @KDTrey5 https://t.co/ryeb4gNRYY Big shout out to @richkleiman & @thirtyfivemedia pic.twitter.com/Rf7VyC0NqS
— Jay Williams (@RealJayWilliams) September 24, 2018
ESPN’s Jay Williams will host the series with Jordan Schultz serving as a correspondent. Durant and Kleiman, who serve as the show’s executive producers, will also be featured in the series. Financial terms of the deal were not disclosed.
“Kevin and I are looking to tell compelling stories with every Thirty-Five Media project, and The Boardroom exemplifies that,” added Kleiman. “Each episode will feature topics that are top of mind for all sports fans in the form of candid conversations you can’t find anywhere else.”
While ESPN is adding more content for it’s streaming service, partnering with Durant and his media company makes sense long and short term.