Kanye West’s Yeezy Brand Joins Forces With Apple Jasmine Johnson October 2, 2018 Hip Hop News | Trending Hip Hop Stories, Tech Kanye West has profited from his brand Yeezy’s for some years now and it keeps getting better. Ye has made his brand into a nonprofit organization to where it’s under one of the largest technology companies right now called Apple. He recently tweeted “We unofficially work for Steve Johnny Tim and Lorraine,” he continued, referencing Steve Jobs, the late co-founder of Apple Inc., and other Apple officials. “Everything we do at YZY is to be an arm (branch) of what our hero Steve has created. With love.” This partnership is questionable how it came about with the Vice President of the company. But we all know about the rant Kanye had with Donald Trump with his MAGA Hat and wanting us Americans to forgive him and stand by him while he supports Trump. The hip-hop community is saying that it is an insult to the African American community since fans look up to him. Most rappers that include T.I. and Snoop Dogg are saying that they are in distraught in regards to Ye’s beliefs.