Saweetie Adds a “Sweet” Addition to the Latest Reebok ‘Alter the Icons’ Campaign

After getting a look into the worlds of up and coming Hip-Hop stars Jay IDK and Bodega Bamz for the ongoing “Alter The Icons” activation by Reebok, rising female emcee Saweetie is the latest from the campaign to show us her unconventional rise in the rap game.


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Taking us back to her hometown of Hayward, CA, Saweetie reflects back on the times that shaped her into becoming the talented artist that she’s grown into today, which include being raised as a biracial Filipino/Black woman and getting a college education that resulted in graduating with a 3.6 GPA to boot. Here, the USC grad also shows off the “Altered” Classic Leather silhouette, which, along with the “Altered” Workout Plus, makes up the newest additions to the Reebok family.

Get a look into the “ICY GRL” rapper’s journey with her Reebok “Alter The Icons” campaign video above, and cop the kicks for $90 USD right now by heading to the Reebok online store. See more of Saweetie below: