Travis Scott has been doing his thing across all platforms — he’s got a platinum-selling album, sold-our arena tour and even dropped a bunch of fly merch this past summer — and now it looks like he’s getting into the jewelry design game as well.
According to TMZ, Trav is gearing up to launch a full line of ASTROWORLD-themed jewelry and accessories that coincide with paper he recently filed for trademark rights.
Here’s a little bit more info from TMZ’s exclusive report on the new business venture:
“The rapper recently filed paperwork to clear the path for him to slap “Astroworld” all over a wide variety of jewelry and accessories. It’s an obvious move to cash in on the title of his hit album and recently-announced music festival.
According to docs, obtained by TMZ, Travis has astronomic plans to produce “Astroworld” branded jewelry, clocks, watches, key chains, jewelry cases and even dog chains.”
The plans also line up with the “SICKO MODE” rapper’s plans to launch a Houston-based storefront called S.P.A.C.E. (seen above), which operated as a pop-up in Rice Village during his ASTROWORLD Fest in Houston this past weekend and will officially open for business in 2019. We’re willing to bet that this upcoming line of bling will be a key selling point at the shop for sure.
Stay tuned for more updates on his transformation into “Travis the Jeweler,” but peep a few shots from his latest cover spread for the Nov 2018 issue of L’Officiel Hommes Italia to see why he’s no stranger to rocking that ice:
Images: Amanda Charchian / L’Officiel Hommes Italia