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Back to school shopping is right around the corner and parents all over the place are trying to find ways to a) juggle their increasingly heavy workloads and b) save a couple of dollars on the latest fashions. Kids want to look fly, and there is just not enough time in the day to schedule a private setting with fashion stylist, Misa Hylton… so look what Nike did.

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Almost the next best thing.

This year, the number one sneaker company in the world, will launch a subscription service for students called “Nike Adventure Club.” Shoes that fit kids ages 2 through 10 are eligible for three different kinds of service options.


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According to CNN, the subscription will offer four pairs of sneakers a year for $20 a month in one plan,  six pairs of sneakers for $30 a month or a whomping twelve pairs of sneakers for $50 a month. What’s even cooler is that they don’t just send you anything… they have a selection of 100 sneakers that kids and their parents can choose from.

Nike definitely won with this one.