Sports streaming service, DAZN, announced today that it will dramatically increase its presence in 2020. It will now expand to more than 200 countries and territories.
The first global event on DAZN will be Mexican superstar Saul “Canelo” Alvarez’s fight during Cinco de Mayo weekend. The fight will take place on Saturday, May 2.
“Beginning this spring, most of the world will have access to DAZN and its unmatched schedule of boxing events,” said DAZN Group Executive Chairman John Skipper. “Our roster of championship fighters represents some of the world’s most popular athletes. We’ll be working with them to stage spectacular international events for years to come.”
This first phase of DAZN’s global expansion will be an English-language service focused on boxing. DAZN has made a significant investment in the sport over the past two years.
DAZN holds international rights to many of the world’s top promotional companies including Golden Boy Promotions, Matchroom Boxing USA and GGG Promotions. Fighters such as Alvarez and Gennadiy “GGG” Golovkin will be part of a robust year-round portfolio of premium fights and original programming on the new service.
“Since our launch in 2016, we’ve seen an encouraging level of interest around our key events from both international fans and potential partners, which highlighted the opportunity to capitalize on our existing rights portfolio within boxing to fuel our expansion,” said DAZN EVP Joseph Markowski, who will oversee the global service.
“Establishing DAZN as the global home of fight sports is just the first step and we couldn’t think of a better attraction for our inaugural event than Canelo’s traditional Cinco de Mayo Weekend fight.”
To date, DAZN has debuted services in nine countries – Austria, Brazil, Canada, Germany, Italy, Japan, Spain, Switzerland, and the United States – across four continents.
