Snoop Dogg’s business portfolio continues to evolve. On the heels of his new wine, the Doggfather is bringing you a new mobile game, Snoop Dogg’s Rap Empire.

The game tells the story of a rapper who is currently not doing so well and trying to get their mixtapes heard while on Venice Beach. Snoop comes across the artist and is looking to help them be the superstar they are destined to be.

Game activities include maneuvering labels and managers, exploring cities, recording in a studio, and more.

You can see Snoop’s new game below and you can hit the App Store to jump in. You can also get digital with Snoop when he battles DMX this Wednesday on VERZUZ.