DoorDash announced the ” Made by Women” app and digital platform, that aims to champion women-owned businesses and uplift women’s voices, along with a first-of-its-kind partnership with multi-platform ESPN commentator and two-time WNBA All-Star and forward for the Los Angeles Sparks, Chiney Ogwumike.
“I’m thrilled to partner with DoorDash to celebrate and empower women everywhere. As a woman trying to balance it all, it is critical to show the world that we will continue to break glass ceilings every day and lift each other up,” said Ogwumike. “On International Women’s Day, we recognize that women are bosses, and our mission is to open up doors for the next generation to run through. And for anyone that knows me, food is the way to my heart, so working with DoorDash is a dream come true.”
“We’re constantly inspired by the endless ways women continue to break barriers and create change across food, sports, entrepreneurship, and beyond,” said Vanessa Carr, DoorDash’s Director of Partnership Marketing. “We are proud to launch our Made by Women platform and partner with Chiney Ogwumike, a multi-faceted trailblazer who is forging a path of her own while also uplifting others along the way. We will continue to leverage our platform and partnerships to support and champion women building their dreams.”
To further underscore Doordash’s commitment to women-owned businesses, a new national ad campaign titled “In the Zone” will star Ogwumike and span TV, digital, and social media. The campaign is one of the very few non-endemic brands to feature a solo WNBA athlete in national creative, paving the way for women in sports to receive the recognition they deserve. You can see the video down below.