Bad Bunny’s El Último Tour del Mundo has become the fastest-selling tour since 2018.
Ultimately selling out with over 600,000 tickets, the tour pushed 480,000 ticket pre-sales in less than a week, outpacing Jay-Z and Beyonce’s On The Run II Tour sales.
Per Billboard’s projection, the tour is set to gross anything between $63 million to $84 million over 35 shows.
“One thing is clear: the world wants to see Bad Bunny live on stage,” said Mark Yovich, President of Ticketmaster, in a statement. “The demand for his tour has smashed multiple records, with one of the most active on-sale periods in Ticketmaster’s history. Ticketmaster is honored to get fans one step closer to live with tickets to see this global breakthrough artist.”
With his massive earnings, ticket resellers are on track to double revenue on the Puerto Rican superstar’s tour run. Scalpers stand to generate $133 million in total revenue and $120 million in straight profit according to new data.
For those who missed out on tickets the first time around, the average resale price is now 10 times higher than the original.