Rihanna might not ever release the follow-u to Anti, but you can enjoy her old music while wearing your Savage X Fenty lingerie and applying your Fenty Beauty makeup after prepping your skin with Fenty Skin. Pretty soon you’ll be able to spritz some Fenty Parfum to seal the deal.


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The singer turned beauty mogul took to Instagram to announce the upcoming venture. “#FENTYPARFUM COMING SOON,” she wrote accompanied with a black-and-white picture.

This news comes after Riri shuttered her LVMH backed Fenty Maison fashion house two years after it was launched.

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At the time, they also emphasized their intention to “concentrate on the growth and the long-term development of the Fenty ecosystem, focusing on cosmetics, skin care, and lingerie”, a pledge that now appears to be being honored.

Details about Fenty Parfum are under wraps but you can bet it’s going to be something sexy and innovative in true Rihanna fashion.

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