In order to promote the release of his new album Heroes & Villains, multi-platinum producer Metro Boomin gave fans a one-time-only experience on Friday in LA and Miami that featured a live hologram of him creating a beat. In Miami, the interactive event was held at Patron of the New Miami and Cool Kicks on Melrose. With this, Metro becomes the first musician to have a hologram of themselves making music.
Metro appeared virtually from Astro Studios in Atlanta to Coll Kids in Los Angeles and Miami’s Patron of the New via interactive hologram that was enabled by Proto technology. The entire display was sponsored by Spotify. You can see images and videos of the moment below.
Metro Boomin published a digital comic book introducing the featured artists on Heroes & Villains, portraying them as heroic figures. Additionally, Metro is drawing influence from his preferred superhero, Batman, for the album launch promotion by lighting up the night sky with Heroes & Villains projections in Paris, London, Sydney, and Toronto.
You can see the projections and each comic book cover below.