
REFORM Alliance has announced an expanded Executive Leadership Team as it celebrates six years of transformative impact on the U.S. criminal justice system. Since its founding in 2019, the advocacy organization has helped pass 18 bipartisan bills across 11 states, opening pathways for over 850,000 people to exit probation and parole.
Backed by a distinguished Board of Directors that includes Meek Mill, Michael Rubin, Jay-Z, Robert Kraft, and others, REFORM has established itself as a leading authority on probation and parole reform. Under the leadership of CEO Jessica Jackson, who took the helm in August 2024, the organization is entering a new chapter focused on maximizing its legislative victories and pushing for further systemic change.
The expanded Executive Leadership Team reflects REFORM’s commitment to lived experience, with staff members directly impacted by the justice system at all levels. By centering their voices, the organization ensures its policies and campaigns remain rooted in real-world challenges.
Beyond legislative efforts, REFORM works with employers, lawmakers, and partners to expand career opportunities for individuals on supervision while championing reforms that improve outcomes, support supervision officers, and enhance public safety.
“I am honored to lead REFORM and work alongside this exceptional team as we enter our next chapter as an organization,” said Jessica Jackson, CEO, REFORM Alliance. “Our priorities are clear: to maximize the impact of our legislative victories and advance new reforms that transform probation and parole systems. With this new executive team, we will drive the momentum needed to change outdated policies that trap people in cycles of supervision, harm families, and undermine public safety”
The newly strengthened leadership team brings deep expertise in advocacy, storytelling, and operations, furthering REFORM’s mission to reshape laws, policies, and public perception around probation and parole nationwide.
Meet REFORM’s Executive Leadership Team:
Jessica Jackson, Chief Executive Officer:
A founding member of the REFORM team, Jackson is an internationally recognized human rights lawyer and leader in bipartisan criminal justice reform. Over the last decade, she has played a pivotal role in advancing some of the nation’s most transformative reforms, including the passage of the federal First Step Act. Jackson, who was named a Young Global Leader by the World Economic Forum, also brings the perspective of local public safety from her service on the Mill Valley City Council and as the Mayor of Mill Valley to this work. As CEO, Jackson works alongside lawmakers, community leaders, partners, and REFORM’s Board of Directors to sustain bipartisan momentum and elevate the national visibility of supervision reform.
Erin Haney, Chief Policy Officer
Haney is a seasoned policy expert and former public defender with experience across all levels of the justice system. Also a founding team-member at REFORM, Haney drives the organization’s policy and legislative efforts, working with bipartisan coalitions, lawmakers, and advocates to craft and implement evidence-based reforms and best practices.
Ed Herrera, Chief Operating Officer
Herrera brings over 15 years of nonprofit management expertise, specializing in scaling organizations and optimizing operations. At REFORM, he oversees the organization’s infrastructure, ensuring its advocacy and programs are effectively implemented and deliver measurable results.
Jareen Imam, VP, Marketing and Communications
Imam is an award-winning media executive and strategist with experience at CNN, CBS News, NBCUniversal, Amazon Ads, and most recently leading social video strategy for the Kamala Harris presidential campaign. At REFORM, she will oversee the organization’s marketing and communications efforts, leveraging storytelling, digital platforms, and public awareness campaigns to engage diverse audiences and amplify REFORM’s mission and legislative goals.
Jerron “Jay” Jordan, VP, Community Engagement
A nationally recognized organizer, policy expert, and campaign strategist, Jordan draws from his own post-incarceration experience to design economically sustainable public safety strategies. At REFORM, he will lead the organization’s community engagement efforts – strengthening the impact of its organizers and local coalitions, expanding the pipeline of advocates focused on supervision reform, and overseeing re-granting initiatives that deliver essential resources to frontline community organizations.
Jasmine Wadsworth, Chief of Staff
Wadsworth has a proven track record in organizational strategy and ensuring cross-functional collaboration and measurable results. At REFORM, she supports CEO Jessica Jackson’s strategic execution across teams and alignment with the Board’s vision.