June 18th, 2025 Grammy-winning artist and executive, Future is making a powerful entrance into the world of fragrance with the debut of SINSATIONAL, a captivating new scent designed for women and curated in France. Future’s fragrance debut is in collaboration with entrepreneur and executive Stephanie “Ms. J” Jester. SINSATIONAL is more than a fragrance—it’s a sensory experience rooted in love, empowerment, and unapologetic femininity.
Crafted for the woman who is magnetic, fearless, and unforgettable, SINSATIONAL is a celebration of confidence, sensuality, and self-worth. It’s a needed affirmation in a bottle—from Future, with love.
“SINSATIONAL is about owning your power, your beauty, and authenticity, no matter who you are and what you’ve been through,” says Future. “It’s about always rising to the occasion to be your best self.”
With notes that evoke warmth, mystery, and sensual elegance, SINSATIONAL invites women to explore their most radiant and bold selves. The scent blends seductive florals with soft musks and addictive undertones to create an unforgettable signature that lingers long after she’s gone.
Stephanie “Ms. J” Jester, a longtime force in business and a mentor to many women envisioned SINSATIONAL as a reflection of her core values: authenticity, grace, resilience, and self-love.
“I wanted to create a fragrance that embodies everything women are—powerful, courageous, and radiant,” says Jester.
The Sinsational woman leads with love, commands attention, and wears her essence like a crown. SINSATIONAL was made for the dreamer, the disruptor, the muse, and the masterpiece.
It is a fragrance that is a reminder of who we are when we show up as our best selves.
This is detailed in the four-part commercial film series written and produced by Abesi Manyando and directed by Tiara Marei through 7thandLotus, an Atlanta-based content and production company.
“We wanted to bring to life the stories of four very distinct women who embody what Sinsational is. Women from various backgrounds who are experiencing the ups and downs of life, love, and success, yet still rise to the occasion when it matters most. Sinsational is the added accessory of confidence that empowers any woman to feel her best. It is an affirmation of love bottled into a fragrance,“ said Manyando.