Reebok and Cardi B Drop First-Ever Footwear Collection

Reebok and Cardi B Drop First-Ever Footwear Collection

Reebok is proud to announce its first-ever footwear collection with the ever-iconic Cardi B.  The collection, officially dropping on November...
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Cardi B Launches Her First Ever Reebok Footwear Collection

Cardi B Launches Her First Ever Reebok Footwear Collection

Cardi B posted a new photo to her Instagram account this weekend teasing a limited early release of her all-new sneaker with Reebok...
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Vans Announces Anderson .Paak as Global Music Ambassador

Vans Announces Anderson .Paak as Global Music Ambassador

Vans, the original action sports brand, and advocate for creative expression is proud to announce three-time Grammy award-winning artist, musician, and...
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Kanye West: I’m Wearing Jordans Until I Get Board Seat At Adidas

Kanye West: I’m Wearing Jordans Until I Get Board Seat At Adidas

Kanye's most recent Twitter rant is focusing on his deals with his YZY brand with GAP and his famed Yeezy...
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The First Collection From Travis Scott and McDonald’s Partnership Dropped Today

The First Collection From Travis Scott and McDonald’s Partnership Dropped Today

As the Travis Scott Meal hits McDonald’s restaurants around the country today, the iconic Golden Arches and Cactus Jack are also dropping exclusive...
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LL Cool J x Everlast Debut Robe Collabo to Honor 30th Anniversary Of ‘Mama Said Knock You Out’ LP

LL Cool J x Everlast Debut Robe Collabo to Honor 30th Anniversary Of ‘Mama Said Knock You Out’ LP

Today, to kick off the celebration of the 30th Anniversary of LL COOL J’s double-platinum album, Mama Said Knock You...
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NFL Rookie Mekhi Becton Buys “Big Ticket” Chain Worth Almost $500K

NFL Rookie Mekhi Becton Buys “Big Ticket” Chain Worth Almost $500K

As recently reported by TMZ Sports, New York Jets "giant" rookie Mekhi Becton has copped a two pound, solid gold...
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Groomed to Perfection: G-SHOCK Debuts the New G-STEEL GSTB100G-2A

As Casio G-SHOCK knows a thing or two about keeping your wrist game laced on the most luxurious level, The Source was honored to attend a truly dapper event last month to preview the new G-STEEL GSTB100G-2A wat... Read Article
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Will Smith is ‘The Fresh Prince of Bel-Air’ Once Again With New Bel-Air Athletics Collection

No matter how many iconic roles Will Smith plays on film, he will always be associated with his unforgettable stint as the star of classic '90s sitcom The Fresh Prince of Bel-Air. He played a star athlete at th... Read Article
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Meant To Be: Gucci Mane Finally Joins With Gucci For Cruise 2020 Collection

There's probably no partnership that would be more anticipated, or more meta to be absolutely honest, than a joint collab between Gucci & Gucci Mane. However, here we are starting off the month of October, and ... Read Article
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Facebook Is Experimenting With Artificial Intelligence That Let’s You Digitally Get Dressed

There's a scene in the cult-classic '90s film Clueless where beloved main character, Cher Horowitz, literally flexes on us all by operating her very own virtual stylist — call it a "digital closet" if you will.... Read Article
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Spike Lee Pays Homage to the New York Yankees’ 27 World Series Championships With a New Era Collab

If there's one person that has a strong sense of pride for his hometown sports teams, it's without a doubt legendary film director Spike Lee. His latest act of New York athletics pride comes in the form of a ne... Read Article
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The New Entrupy App Is Able to Spot Fake Designer Goods In Four Seconds

From people to products, nobody likes anything labeled as 'fake.' That's why product authentication services have made a huge surge in the market in recent years, especially when considering the increased rate ... Read Article
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Mitchell & Ness Teams With Hulu for a ‘Wu-Tang: An American Saga’ Capsule Collection

Mitchell & Ness is joining the majority of us in celebrating Hulu's new Wu-Tang: An American Saga series in the best way the sportswear brand knows how — a fire merch collaboration! https://www.instagra... Read Article
south african designer thebe magugu wins  lvmh prize

For the Culture! South African Designer Thebe Magugu Wins Coveted 2019 LVMH Prize

The LVMH Prize is one of the most celebrated honors in the fashion industry, particularly for an upcoming designer. Past finalists have included OFF-WHITE™ head honcho Virgil Abloh, Hood By Air's Shayne Oliver ... Read Article