A$AP Rocky Drops his Highly-Anticipated PacSun Capsules

A$AP Rocky Drops his Highly-Anticipated PacSun Capsules

By Zoe Zorka  / July 17, 2021
A$AP Rocky is making moves in 2021- both in the studio and now in the world of fashion. Earlier this...
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NBA Star Drops Free the Future, a Social Justice-Inspired Streetwear Brand

NBA Star Drops Free the Future, a Social Justice-Inspired Streetwear Brand

By Zoe Zorka  / July 5, 2021
Over the past year, fashion has taken a backseat to many other important causes- the pandemic, social justice movements, and...
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Sprayground Drops Collaborative 4-Piece Collection With Lil TJay

Sprayground Drops Collaborative 4-Piece Collection With Lil TJay

By Sha Be Allah  / February 12, 2021
Sprayground – the rebellious and most artistically designed backpack and influential streetwear brand, unveils exclusive collaboration with hip hop artist,...
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Method Man Releases Annual Ugly X-Mas Sweater, Host Virtual Meet and Greet

Method Man Releases Annual Ugly X-Mas Sweater, Host Virtual Meet and Greet

By Sha Be Allah  / December 17, 2020
Legendary Wu-Tang Clan member Method Man releases his annual Ugly Christmas Sweater for the holidays.  The sweater features Method Man as Santa with the historic white...
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Reebok and Cardi B Drop First-Ever Footwear Collection

Reebok and Cardi B Drop First-Ever Footwear Collection

By Sha Be Allah  / November 11, 2020
Reebok is proud to announce its first-ever footwear collection with the ever-iconic Cardi B.  The collection, officially dropping on November...
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SoundCloud and Pharrell Launch ‘i am OTHER Vol. 2’ Along With Limited Edition BBC T-Shirt

SoundCloud and Pharrell Launch ‘i am OTHER Vol. 2’ Along With Limited Edition BBC T-Shirt

By Sha Be Allah  / July 16, 2020
On Friday, the Pharrell-curated compilation album i am OTHER Volume 1 debuted, which spotlighted 10 emerging creators and their COVID-19...
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Are Rappers Wearing Wigs A New Trend?

Are Rappers Wearing Wigs A New Trend?

By courtneyb  / June 14, 2020
Nicki Minaj and Tekashi 6ix9ine just released their new video for 'Trollz' and Tekashi's post prison debut has already broken...
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mitchell ness limited edition golden kobe bryant jersey

Mitchell & Ness Came Through For ‘Kobe Bryant Day’ With a Gold Version of His Lakers Jersey

Keenan Higgins
Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, Source Sports | News, Highlights and Interviews
Since the L.A. City Council officially deemed August 24 as "Kobe Bryant Day" three years ago, the date has been a way for fans to celebrate the icon that is Black Mamba - more specifically the 8 and 24 Laker je... Read Article
source exclusive interview joe freshgoods snapple collaboration

Exclusive: Joe Freshgoods Breaks Down His Snapple Collab That Even Brought Chance The Rapper to NYC

Keenan Higgins
Art/Design, Hip Hop Art and Design | Urban Arts, Hip Hop Culture | Hip Hop Arts and Lifestyle, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop
The power of collaborations has proven to be an ongoing trend in the world of streetwear. From PUMA's upcoming Nipsey Hussle collection in tribute to the company's profoundly missed brand ambassador, to more ex... Read Article
source block party fashion show lookbook

Recap: SOURCE360 Block Party Fashion Show Lookbook

Keenan Higgins
Digital Entertainment, featured, Hip Hop Culture | Hip Hop Arts and Lifestyle, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Lifestyle, Shop
This fashion spread was created on August 17, 2019 as part of The Source Magazine's 6th annual SOURCE360 Festival Block Party on Christopher Wallace Way in Brooklyn, NY. End-of-Summer Streetwear Fashio... Read Article
cardi b reebok meet you there collection

Cardi B Is Now the Face of Reebok’s “Meet You There” Collection

Keenan Higgins
Her Source, Her Source | Beauty and Fashion Trends, Her Source | Women's Hip Hop Fashion, Hip Hop Music | Listen To and Download Hip Hop Tracks, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, Shop Men, Shop Women
Building on her partnership with Reebok that was first announced last year, rap superstar Cardi B helps to unveil the new "Meet You There" collection complete with a fresh range of unisex sportswear. htt... Read Article
kappa authentic fall campaign

Shop Now: Kappa Authentic Fall 2019 Campaign

Keenan Higgins
Her Source | Beauty and Fashion Trends, Her Source | Women's Hip Hop Fashion, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop
After giving us a preview of the FW19 collection a few months ago, Kappa is back to officially release the set in stores with a new and vibrant lookbook campaign. https://www.youtube.com/watch?v=Qp7SU5Nu... Read Article
road to source kickback series privilege new york sneaker event recap

Road To SOURCE360: The Kickback Series Returned For a Night of Networking & Sneaker Culture at PRIVILEGE New York

Keenan Higgins
Digital Entertainment, featured, Footwear, Footwear, Hip Hop Community News, Hip Hop Culture | Hip Hop Arts and Lifestyle, Hip Hop Footwear | Trending Sneakers, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, News, Sneakers
Our 6th annual SOURC360 Festival is drawing nearer by the day, but we decided to get the party started early last week Wednesday (July 31) by bringing back our highly-anticipated Kickback Series sneaker mixer e... Read Article
Notorious B.I.G.'s $6 Plastic Crown Auctions for $594,750

The B.I.G. Debate: COOGI Is in Court With the NBA, BK Nets, Nike and New Era Over the Use of Biggie for Branding Purposes

Keenan Higgins
Digital Entertainment, featured, Hip Hop Music | Listen To and Download Hip Hop Tracks, Hip Hop News | Trending Hip Hop Stories, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, News
Months after filing a lawsuit against the Brooklyn Nets and Nike earlier this year, COOGI is now on the defense in the ongoing Coogi Partners LLC v. NBA Properties Inc. et al case after being hit with claims th... Read Article
vans bmx th anniversary collection

Vans Celebrates 40 Years of Supporting BMX Culture With a New Capsule Collection

Keenan Higgins
Footwear, Footwear, Hip Hop Footwear | Trending Sneakers, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, Sneakers, Source Sports | News, Highlights and Interviews
While Vans has been a pillar in footwear and action sports apparel since 1966, it wasn't until 1979 that it first began getting heavily incorporated into BMX culture. 40 years later, the brand is now celebratin... Read Article
chance the rapper the big day merch collection

Chance the Rapper Drops a Merch Component To His Debut Album ‘The Big Day’

Keenan Higgins
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It's finally here! After unveiling the cover art and release date for his debut studio album The Big Day last week, Chance the Rapper has finally release the highly-anticipated project to much fanfare amongs... Read Article
new era new balance H fifty cap detachable logos

New Era and New Balance Release a 997H & 9FIFTY Cap With Detachable Logos

Keenan Higgins
Footwear, Footwear, Hip Hop Footwear | Trending Sneakers, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, Sneakers
Giving us a dose of "new new" steez, New Era and New Balance have joined forces for a special collaboration that includes the best gear from both brands: a 997H sneaker and a 9FIFTY Retro Crown cap. ... Read Article
hbo to release ralph lauren documentary

HBO Will Honor the Five-Decade Reign of Ralph Lauren With a New Documentary

Keenan Higgins
Digital Entertainment, Footwear, Footwear, Hip Hop Entertainment | Hip Hop TV, Film and Video Games, Hip Hop Footwear | Trending Sneakers, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, TV
When American fashion designer Ralph Lauren first launched his namesake brand in 1967, no one could've imagined that it would become a multibillion-dollar fashion empire across the globe over the span of 50+ ye... Read Article
ariana grande givenchy arivenchy fw campaign

Take a Look at Ariana Grande’s Full #ARIVENCHY FW19 Campaign For Givenchy

Keenan Higgins
Her Source, Her Source | Beauty and Fashion Trends, Her Source | Hip Hop Beauty Trends, Her Source | Women's Hip Hop Fashion, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop, Shop Women
Ariana Grande's new role as brand ambassador for the Givenchy FW19 collection has finally been unveiled following the first announcement back in May, and the full #ARIVENCHY campaign is packed with stunning ima... Read Article
wiz khalifa bape heads show SS collection

Wiz Khalifa Is the Latest BAPE HEADS SHOW Performer to Get a Collab

Keenan Higgins
Hip Hop Music | Listen To and Download Hip Hop Tracks, Hip Hop Style | Latest Trends in Fashion and Footwear, Hip Hop Style News | Fashion Stories, Latest Hip Hop Style Trends, Shop
Last year's BAPE HEADS SHOW in NYC was definitely one for the books, featuring some of our favorite rap stars hit the stage at Madison Square Garden. The show actually ended up being such a success that it insp... Read Article