ASICS

Vivienne Westwood Puts a High Fashion Spin on the ASICS GEL-Kayano 5

vivienne westwood asics gel kayano

The world of high fashion is no stranger to sneaker collaborations — remember Anna Wintour’s “Air Jordan Edited by Vogue” collection from last year? — and now famed British designer Vivienne Westwood is taking a shot at it with a stylish take on the ASICS GEL-Kayano 5. Advertisement Much like the designer’s signature hair color, […]

ASICS Debuts Its First Sneaker to Feature a Full-Length GEL® Midsole

asics gel quantum infinity

From the popular GEL-Lyte III to the more niche GEL-Mai, ASICS has always done a bang-up job when incorporating its signature GEL® technology into those intricately-designed silhouettes and even cooler colorways overall. Now, the brand is experimenting even further with its sneaker technology by introducing the GEL-Quantum Infinity — the first-ever ASICS model to feature […]

ASICS Goes Back to Basics With the GEL-Kayano 5 OG

asics gel kayano  og

The “dad shoe” is probably the biggest trend in the sneaker world right now, even attracting high fashion brands like Calvin Klein and Fendi (by way of FILA). However, the style has actually been around longer than most might believe, going as far back as 1998 with the classic ASICS GEL-Kayano 5 which is getting […]

Afew x BEAMS x ASICS GEL-Lyte 3 “Orange Koi”

afew beams asics gel lyte  orange koi

Back in 2012, Germany-based retailer Afew decided to get a little fishy with ASICS on a GEL-Lyte 3 collab inspired by the nishikigoi fish — most people know it simply as koi. While the first iteration was inspired by Kōhaku (red & white), the latest iteration takes inspo from Bekko koi with help from Japan’s […]

24 Kilates Puts a Luxe Spin on the ASICSTIGER GEL-LYTE III

kilates asicstiger gel lyte iii

Those that like to travel know a thing or two about the pleasures of hitting the road on a luxury train car, and ASICSTIGER is capturing that essence for expedition with its new collab alongside Spanish sneaker hotspot 24 Kilates. Advertisement Giving the opulent makeover to the popular GEL-LYTE III, 24 Kilates and ASICTIGER came […]

YFN Lucci, Princess Nokia and Luka Sabbat Get Animated for ASICS TIGER ‘Welcome to the DOJO’ Collection

asics tiger welcome to the dojo collection

Foot Locker and ASICS are putting on for all the anime lovers out there, debuting a collaborative “Welcome to the Dojo” pack with help from three influencers: actor Luka Sabbat, political lyricist Princess Nokia and ATL-bred rapper YFN Lucci. Advertisement The entire campaign is inspired by the Japanese heritage synonymous with ASICS in general, centered […]

Footpatrol Reps for the Anime Heads With New ASICS GEL SAGA Collab

footpatrol asics gel saga anime

Here’s a fun fact for sneakerheads: when the ASICS GEL SAGA silhouette originally launched in 1991, the design was primarily inspired by the Gelgoog mecha suit from Sunrise Inc.’s popular anime series Mobile Suit Gundam. Now, London’s own Footpatrol is making sure no one forgets the manga inspo that launched a fan-favorite sneaker by releasing […]

ASICS Brings Back the OG Colorway For Its GEL-DS Trainer

asics gel ds trainer og colorway

Nothing beats a good original, and those rules definitely apply when it comes to the classic ASICS GEL-DS Trainer silhouette. Advertisement The white, red and black hue is a traditional sneaker colorway, so it comes as no surprise that the Japanese brand would choose to revisit it. White takes over as the primary hue on […]

Don Cheadle Stars in Kendrick Lamar’s New Video ‘DNA’ | Source News Flash

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Today in Source News Flash: The rollout for Kendrick Lamar’s DAMN. is still underway. Yesterday, he dropped a surprise video for “DNA.” starring Don Cheadle. Chance The Rapper’s birthday celebration is Chicago reportedly raised over $100,000 for charity. On Monday, April 17, Aspire Music Group has sued Cash Money Records, alleging missing profits and copyright royalties stemming […]

Footlocker and ASICS Announce Film Contest

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Runners and filmmakers wanted. Foot Locker, Inc. snd ASICS America Corporation are hosting the second-annual Real Lives. Real Runners. competition with MOFILM, preceding the 2016 TCS New York City Marathon. The sports retailer and brand look for genuineness documented in both a two-minute video and 60-second clip buy filmmakers. They want to know real runners […]

BAPE x ASICS Tiger Footwear

bape asics tiger sneaker pack

GEL Storied Japenese clothing outfitters a Bathing Ape and ASICS Tiger have joined minds and are soon providing their collective fanbases with two new footwear iterations.  Utilizing the Gel-Kayano Trainer and retro Gel-Lyte V as canvases, Bape has once again decorated a selection of running sneakers in the classic and undeniable 1st camouflage print it is revered for.   Adorned […]

Concepts x ASICS Gel-Lyte V “Mix and Match” Pack

concepts asics mix and match pack

    Boston Boutique Concepts comes together with ASICS to produce a Mix and Match pack. The Gel-Lyte V model is consisted within four different pairs with Teal, Coral, Royal and Violet. Other small details of the shoes include rope laces that each pair comes equipped with. Customers will also be invited to pick up […]

The ALIFE x Asics “NYC Marathon” Pack Release Info

alife asics nyc marathon

The NY City Marathon taking place soon, November 6th to be exact, and here is a special collab with ALIFE x Asics pack.   NY’s own ALIFE comes together with Asics to produce a special collaboration in tribute of the NYC Marathon taking place on November 6th. The collection is featured with the Gel Kayano Trainer […]

Wale x VILLA x ASICS Gel-Lyte III “Bottle Rocket” Teaser

VILLA Wale ASICS GEL LYTE III Bottle Rocket

The Bottle Rocket Teaser!   Wale and VILLA have decided to collaborate with ASICS to dish out a very unique pair of sneakers known as the “Bottle Rocket. Which is a limited edition of the GEL-Lyte III. The shoe is featured in an all-black most all around upper with red, blue and white accents going […]